First we take Macao, then we take Beijing.
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It looks like Fatburger will open its first Beijing outlet by the end of next month. Plans for China outlets have been in the works for some time. This from a Fatburger press release dated October 1, 2007:
Fog Cutter Capital Group Inc. (OTCBB: FCCG) has announced the opening of the company’s first Fatburger restaurant in China, located in the Venetian® Macao-Resort-Hotel….
Additional Fatburger restaurants are scheduled to open in Hong Kong in the coming months: the first on Queens Road East and the second at Jia Hotel in Causeway Bay in early 2008. Fatburger also plans to open a Beijing location at Solana – the city’s first lifestyle center – in April 2008. Fatburger estimates call for approximately 25 locations in China by the end of 2010, all company-owned. Additional sites on the horizon include further locations in Hong Kong, Macao, Shenzen, Beijing and Shanghai. Customers will enjoy Fatburger favorites, including imported, fresh, 100 percent pure lean beef burgers, homemade onion rings made from scratch each morning and hand-scooped real ice cream shakes.
A source working on the outlet told me that the decor and training are on schedule for an opening as early as mid-January, and that Fatburger will be near the U.S. Embassy, rather than in Solana. A bit of Googling turned up this from examiner.com:
U.S.-headquartered hamburger chain Fatburger will open a Beijing location in January. The restaurant will open in the Liangmaqiao neighborhood at the Grand Summit plaza, a few steps away from the U.S. Embassy.
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Some other burger posts:
Burger Burger Monday: Three firsts at Blue Frog
The Sanlitun Burger Battle: A quesadilla twist
Big Mac attack: The 24-hour McDonald’s in Sanlitun Village
Monday walk about: Let’s Burger, Saddle, LPG, Burger King
The Big Bite is back: Kiosk reopens
The Beijing burger battle rages on: 8 songs on CJW
Luga’s Villa: Bumping up burger prices
Sanlitun burger battle: The Rickshaw fights back
Today’s beef: Union Bar & Grill
Let’s Burger: A bit too saucy
Bits and bites: Burger battles et al.
Ah, the reason this blog is on my ‘check frequently’ list! Lookin’ forward to this one opening.
Fat Burger in Hong Kong has been open nearly a year after a very loooooooooonnnnnnnnnnngggggggggg construction delay and business has been fairly good. The burger is cooked to order and never ” sandbaged” , you choose your topping and everything is neatly wrapped, sides are also pretty good. The burger itself is a burger purists dream, just very high quality ground chuck , no filler like bread crumbs or eggs ( not a meatball as some burger joints love to hoodwink customers with nor is it mystery meat resulting in the texture of a hockey puck………ahem)But I can tell you a Fatburger will not come cheap so don’t wine about the price, you get what you pay for in this case.The real deal costs more than a meatball or mystery meat on a bun…………
Maybe they could get together with Auntie Ann’s and open in a decent location where I’d actually go. They should have pushed for the original Solana idea.
Based on the picture, Fatty should really work on their translation from English to Chinese, it is just kindergarten.